Coggno Course of the Week: Marketing and Social Media

Marketing and Social Media
Blogging 101: Planning a Successful Blog
@$49.00       
          

Blogging 101 assumes nothing – providing anyone with the knowledge and confidence to plan a successful blog right out of the gate.This course offers an introduction to the technology behind a blog and explores the different blogging platforms available.The course demonstrates types of blogs and blogging styles, as well as appropriate writing tones for specific audiences.Join author and new media expert Deltina Hay as she helps you plan a successful blog by demonstrating real-world examples, and guiding you in answering critical blogging questions, such as: What do you wish to gain from blogging? Who is your target audience? What will you blog about? What will be the tone and style of your blog? Which blogging platform is the best fit? Blogging 101 also shows you how to create good web content for your blog. The course explores how people read online content, and shows you how to make your content easier to read and more likely to get noticed.The course also takes a look at ethics issues like copyright concerns, disclaimer and disclosure statements, and codes of ethics relevant to your profession and your industry.

This course is self-paced, interactive, accessible for up to a year, and comes with a certificate of completion. Take advantage of our partnership with Coggno- the internet's leading provider of corporate online training- and find the training your employees need directly from our website.